Setting New Year’s resolutions can either sound efficient or pointless depending on how you look at it. Resolutions can be an exercise in setting aspirations or opportunities for failure. Which is why I prefer using the start of a new year as an opportunity to reflect on what is most Read more…
While I am an avid reader of a number of leadership, marketing and social media blogs, many of which are listed in my blog roll on my www.lisadanielpour.com home page, I also squeeze in time to read the latest books that I think will be pivotal to informing my thinking Read more…
I haven’t posted a new article for a while as I’ve been super busy launching my first video game app Cavity Dragons, designed to motivate kids to brush their teeth. I co-founded my business Gooseling, Inc. with my sister and fellow Mompreneur Vicky Keston to teach children social and life Read more…
Are you making the impact you want? Are you doing what is most important to you? When was the last time you stepped back and reflected on what your most important personal and professional goals and aspirations are? Being more than midway through the year, take a few minutes to think Read more…
People often ask me questions about how to “do” social media right as if it is an amorphous separate new task we need to do well to succeed, disconnected from the other things an organization does. Social media is a powerful platform and tool to build community, interactively communicate, and Read more…
I don’t know anyone who doesn’t have enough to do in any given day. Since most of us are instead trying to figure out how the days fly by so quickly, regularly assessing what we can stop doing is vital to make more time for what matters most. A stop Read more…
As challenging is it can be to develop great new ideas, it seems even harder to discontinue a product, service, or event. Reflecting on what is really working and not working is crucial to the future of any organization. Nonprofits and associations also need to keep an eye on whether Read more…
What does excellent customer service feel like? Think about your recent experiences as a customer or member and what was most important to you. Which moments made you feel valued and happy? Smiling to yourself did you think I need to do more business with that organization?! Which experiences made Read more…
With 1.06 billion active monthly users as of December 2012, facebook is an important marketing outpost for most organizations to build community and engage people in your mission, services, and activities. However, you want to have a sufficient sized audience who “like” your facebook page to make your time spent using Read more…
As the largest social media site, facebook can be an ideal platform for building community, engaging people, and promoting what is unique and different about your organization, products, and services. Sharing compelling stories and entertaining posts on facebook reinforce your organization’s messaging and brand. To make the best use of Read more…