What is the best way to use social media to increase your organization’s revenue, and communicate with your current and prospective customers, donors, clients, members? Maybe you’ve been using Facebook or LinkedIn for quite a while but you’re not sure Read more…
I hear this question all the time: With so many social media sites and so much information swirling around about what you are “supposed” to do online, does it mean I need a presence everywhere? How do I know what to Read more…
With constant changes in the Facebook algorithm and news feed functionality, even the most committed social media fan could get a headache trying to keep up and make sure your audience sees your content. It is disheartening to spend time Read more…
Setting New Year’s resolutions can either sound efficient or pointless depending on how you look at it. Resolutions can be an exercise in setting aspirations or opportunities for failure. Which is why I prefer using the start of a new Read more…
Hopefully it’s easy to think of things we are thankful for in our personal lives (which is so important to do!), but this is also the perfect time of year to think about our gratitude in the professional sectors of Read more…
While I am an avid reader of a number of leadership, marketing and social media blogs, many of which are listed in my blog roll on my www.lisadanielpour.com home page, I also squeeze in time to read the latest books Read more…
I haven’t posted a new article for a while as I’ve been super busy launching my first video game app Cavity Dragons, designed to motivate kids to brush their teeth. I co-founded my business Gooseling, Inc. with my sister and Read more…
Are you making the impact you want? Are you doing what is most important to you? When was the last time you stepped back and reflected on what your most important personal and professional goals and aspirations are? Being more than Read more…
People often ask me questions about how to “do” social media right as if it is an amorphous separate new task we need to do well to succeed, disconnected from the other things an organization does. Social media is a Read more…
I don’t know anyone who doesn’t have enough to do in any given day. Since most of us are instead trying to figure out how the days fly by so quickly, regularly assessing what we can stop doing is vital Read more…